Microeconomics Interactive, 1st edition

Published by Pearson (April 23, 2025) © 2026

  • Michael Parkin Emeritus of University of Western Ontario
  • Robin Bade University of Western Ontario
  • Jeff Sarbaum

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eTextbook + Study & Exam Prep on Pearson+

ISBN-13: 9780135432907 (2025 update)

eTextbook on Pearson+

ISBN-13: 9780135432907 (2025 update)

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  • Instant access to eTextbook
  • Search, highlight and notes
  • Create flashcards
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  • Instant access once purchased
  • Anytime, anywhere learning via mobile app
  • Register via course invite or LMS link (Blackboard™, Canvas™, Moodle or D2L®)

Features

  • All-in-one digital learning platform
  • Integrated videos and rich multimedia
  • Immediate feedback on tests and quizzes
  • Highlighting, notetaking and study tips
  • App syncs progress across devices
Products list

Access details

  • Pearson+ eTextbook with study tools
  • Instant access once purchased
  • Register with a Course ID, a link from your instructor or an LMS link (Blackboard™, Canvas™, Moodle or D2L®)

Features

  • Interactive digital learning experience
  • Help when and where you need it
  • Instant feedback on assignments
  • Apps and study tools

Title overview

Informed by learning science and their years of teaching, the authors believe that the best way to learn economics is to experience it. Using their evidence-based pedagogy of Explain It, Graph It, Explore It, Apply It, Review It, and Check That I've Got It, Microeconomics Interactive breaks down challenging economic principles into smaller, easier to understand sections.

In this 1st Edition, the authors combine engaging videos with exercises featuring real-life scenarios. Interactive graphing opportunities as well as the opportunity to check your understanding along the way also help you to think like a true economist.

Table of contents

  1. Getting Started
  2. The Economic Problem
  3. Demand and Supply
  4. Elasticity
  5. Efficiency and Fairness of Markets
  6. Government Actions in Markets: Price and Quantity Controls
  7. Taxes
  8. Trading with the World
  9. Market Failure: Externalities and Healthcare
  10. Public Choices, Public Goods, and Common Resources
  11. Consumer Choice and Demand
  12. Production and Cost
  13. Perfect Competition
  14. Monopoly
  15. Monopolistic Competition
  16. Oligopoly
  17. Markets for Factors of Production
  18. Economic Inequality

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